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Share of answers
How many answers to unbranded buyer questions name you, per market and category.
See how often AI answers name your brand
AI Brand Scan asks AI engines the questions your buyers ask, in their language and market, and counts every brand in every answer. See how often you are named, where you rank, and where AI sends buyers next.
ChatGPT Google AI Overview AI Mode Gemini Perplexity
What this snapshot says
Named often, rarely first
Lumora TV appears in 9 of 30 ChatGPT answers and makes the top 3 in 6 of 8 ranked lists, but Arcadia comes first in 5 of them.
- Answers naming you
- 9 of 30
- 30% of unbranded buyer questions on this engine.
- Rank among brands
- #3
- Of 14 brands this engine names.
- Top 3 in ranked lists
- 6 of 8
- First in 1. Answers in prose have no place.
- Share of voice
- 18%
- Your share of all brand mentions on this engine.
What AI Visibility covers
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Measure your share
See how many unbranded buyer questions name your brand, engine by engine.
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See where you rank
Your average place and top-3 count when AI answers with a ranked list.
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Compare share of voice
Your slice of all brand mentions, next to every competitor AI names.
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Follow where AI sends buyers
The stores, products, and prices AI recommends once it names a brand.
[ How it works ]
From buyer questions to visibility you can measure
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[ 1 ]
Pick your markets
Add your brand, the countries and languages you sell in, and the competitors you want to compare against.
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[ 2 ]
Ask buyer questions
Use questions that name no brand, in your buyers' own language, such as “Which 65-inch TV should I buy for under €1,000?”
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[ 3 ]
Run every engine
Each question goes to every AI engine, and every brand in every answer is counted.
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[ 4 ]
Read the evidence
See your share, rank, and list place per engine, with the answer behind every number.
[ 01 / Brand share ]
Know how often AI names you, and who it names instead.
Every answer to an unbranded buyer question is read for every brand it names, so your share sits next to every competitor's on the same scale, per market and category.
02
Rank among brands
Your place among every brand AI names, by number of answers, on each engine.
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Brands you did not add
Competitors AI recommends that you never tracked still show up in the count.
[ 02 / Engines and lists ]
See where you rank, engine by engine.
The engines disagree, so tracking only one of them misses most of the picture. When an answer gives a numbered list, we record your place in it.
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Five engines, side by side
ChatGPT, Google AI Overview, Google AI Mode, Gemini, and Perplexity, each measured on its own.
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Place in numbered lists
Your average place, #1 count, and top-3 count from answers that rank options.
03
No AI Overview counts too
When Google shows no AI Overview for a question, it counts as an answer that does not name you.
[ 03 / AI shelf ]
Follow where AI sends your buyers.
AI answers rarely stop at the brand. They cite online stores and name specific products, often with a price.
01
Retailers AI cites
Which online stores answers point buyers to, as a share of all retailer citations.
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Models and prices
The product names and prices AI quotes, ready to check against what the store shows today.
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Weekly data as CSV
One row per week, market, category, engine, and brand, so every number becomes a trend.
[ FAQ ]
Frequently Asked Questions
Common questions about AI Visibility in AI Brand Scan.
Is one AI answer enough to measure visibility?
No. AI answers change from one ask to the next, so a single answer is a snapshot. A scan asks a fixed set of questions on every engine and reports coverage across all of them.
Which questions count toward visibility?
Only unbranded buyer questions, the kind that name no brand. Questions that name your brand can be asked too, but they are kept out of the visibility count.
What counts as a mention?
A clear reference to your brand by name, official website, or a supported alias. Product model names count for their brand. General references to your category do not count.
Why is my list place based on fewer answers than my mentions?
A place is recorded only when an answer gives a numbered list. Answers that recommend in prose or bullet points name you without ranking you.
Can I track visibility over time?
Yes. Weekly Monitoring asks your questions again every week, so you can see new mentions, lost mentions, and changes after you publish new content.
Find out how AI describes your brand, and let your agent fix it.
Run your first scan, identify gaps, and turn the results into an action plan.